Ever make this face after reading something?

Imagine that was your ideal prospect, do you think they’d buy from you?

Now, why would they make this face?

Because what they just read is BOOOORING…

It is so slow, full of words that stand for nothing…

And it’s all because of:

The Waffling Pandemic…

The most powerful tool for writing content that sells:

Your brain.

Sad reality is, many business owners are replacing it.

By using ChatGPT, A.I., and robots are taking over.

And you know what the worst part is?

Most don’t realize how horrible bots are at writing.

I asked ChatGPT’s latest model to write me an article.

It gave me a perfect example of waffling—the most boring thing in the world.

Good news for you:

By the end of this article, I’m gonna share to you the best way to review your writing better than any AI and what nice thing about is, it cost you nothing. You’ll be able to recognize it so you can gobble it up before it gets to the reader.

Recognize And Remove Waffling From Your Ads…

Let’s have a look at some sentences from ChatGPT:

“With billions of users active on these platforms, local businesses have a unique opportunity to connect with their community.”

And especially that last one:

“By honing in on your ideal customer profile, you can create relevant and engaging ads.”

Both of these do a great job at…

…you guessed it, WAFFLING.

It sounds like we’re trying to write a Phd thesis.

The easiest way to make your readers glue their eyes to your writing is by:

Cutting Through The Cutter With Active Language…

Avoid putting your ideal customer through a maze to understand you. You’re wasting not only your time, but theirs as well.

Every sentence you write should be clear and direct.

Like this:

“Billions of people use these platforms. Which means our perfect customer spends time on Meta.”

And this:

“Target the right audience and you’ll get much more results from your ads.”

Compare them to the first two gibberish from ChatGPT.

See how the latter sentences are much more concise?

Don’t need banging our foreheads to wall anymore using the word from Shakespeare novel that only been use one time for century and just:

Make It Simple To Understand…

So why did you need to avoid this from happening again on any of your marketing assets

Passive language is usually hard to understand, that’s the first thing.

And the worst case is, it makes your ideal prospects confused, that second thing.

Because confused people do nothing. (that’s mean they pay us nothing)

Instead what you can do is to write something that is easy for kids and even granny to understand.

I used to ask my mum to review my work and ask her if she understood what I’m talking about.

If she can’t even explain that to me what is all about.

Then I’m gonna review it again and make it easy to disguise.

No more jargon words like mr professor at Harvard. No more Shakespeare.

I state again: Talk like a normal human being to another actual human being.

P.S. Want to know how I’d nuke out the Waffling Pandemic and get your readers to buy from you? Fill out this form HERE.

If we’re a good fit I’ll personally take a look at your marketing and come up with a strategy of what I’d do differently and discuss it with you in depth on a call.

No cost, no annoying sale tactic.